CR2 Blog » Blog Archive » LISWire: Libraries Turn to NoveList®’s LibraryAware™ to Communicate with Patrons During the COVID-19 Pandemic
Summary
LibraryAware offers materials and ready-to-go templates available for channels important to libraries like social media, email, print, digital signage, NoveList Select and checkout stations. The LibraryAware team at NoveList is constantly creating new campaigns, initiatives and resources so that they can help libraries address the issues they are confronting during the pandemic. Most of our readers’ advisory was based around browsing in person, so we needed new ways to deliver those services, and the NextReads newsletters was an easy way to do that.” Danielle Borasky, Vice President of NoveList, says LibraryAware was designed to work alongside libraries and help them with that essential business of raising awareness and that mission is even more important during COVID-19. To offer librarians more tools and resources for marketing library services, NoveList created LibraryAware, which incorporated the NextReads newsletters. Today, LibraryAware is used by thousands of libraries to keep patrons informed and engaged with ready-to-use templates for email, social media, newsletters, and more.
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