Bluewolf, an IBM Company Launches AI Now™ For Connected Commerce—a Salesforce Fullforce Solution for Retail and Consumer Products
Summary
Helping to simplify todays retail landscape across service, marketing, and sales channels, AI Now For Connected Commerce is a B2C and B2B platform that can provide intelligent order management, price promotion and supply chain management powered by IBM Watson on Salesforce Marketing, Commerce and Service Clouds. The combined intelligence of IBM and Salesforce can help transform the retail experience by harnessing insights across the entire enterprise, customer journey, and supply chain to deliver on customer expectations with scale, speed, and return, said Sandeep Singh, VP and Retail Industry Leader at IBM. "The benefits can help retailers engage their customers while enhancing omnichannel order management and fulfillment, product pricing, promotion, and assortment planning to help them deliver growth. AI Now for Connected Commerce is designed to help solve critical needs in the market today with the following capabilities: ● Omnichannel Commerce Supported By Intelligent Order Management The solution activates AI-powered decision making with the Salesforce Commerce Cloud, connecting customers to marketing, sales, and service channels. AI-powered order and inventory management can also help businesses optimize allocation, assortment planning, and fulfillment across all selling channels. ● Enhanced Personalization To Help Maximize Customer Lifetime Value Using advanced intelligence and insights from Salesforce Einstein, IBM AI solutions, and The Weather Company, B2C and B2B commerce organizations can help deliver customer experiences with rich personalization, including AI-powered product recommendations, personalized product assortments, dynamic pricing and promotion management assisting brands in delivering the right product, at the right price, and on the right channel.
