Openbridge Unlocks the Full Potential of Salesforce Marketing Cloud Email Studio Data
Summary
Marketing professionals now have direct access to data about email sends, opens, clicks, bounces, lists, subscribers, status changes, survey responses, and spam complaints without the need to tap their IT team.“By uncovering data locked in Email Studio, we are enabling marketing professionals and their partners to use tools of their choice, like Tableau or Microstrategy, to create reports, models, visualizations or undertake analysis,” said Thomas Spicer, CEO and founder for Openbridge.More than 6,000 companies around the world, including Coca-Cola, Gap and Nike rely on Salesforce solutions to drive customer engagement, increase sales and improve return on marketing investments.For more information visit http://www.exacttarget.com/ Boston, MA, June 02, 2016 --( PR.com )-- Today marks the public release of the integration between the data logistics platform Openbridge, and Salesforce Marketing Cloud Email Studio (formerly known as ExactTarget).Marketing professionals now have direct access to data about email sends, opens, clicks, bounces, lists, subscribers, status changes, survey responses, and spam complaints without the need to tap their IT team.More than 6,000 companies around the world, including Coca-Cola, Gap and Nike rely on Salesforce solutions to drive customer engagement, increase sales and improve return on marketing investments.
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