IDC: Salesforce-related economic activity will create 271,000 UK jobs and £52bn in sales by 2026

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Summary

An IDC study, sponsored by Salesforce, has predicted that the cloud-based sales and marketing software supplier and its “ecosystem” of partners in the UK will create 271,700 jobs and £52bn in new business revenues by 2026. More generally, The Salesforce economic impact whitepaper, published on the eve of the Dreamforce 2021 conference, forecast that cloud-related technologies would account for 28% of digital transformation IT spending this year in western Europe, growing to 39% in 2026. IDC predicted that the use of Salesforce and its partners’ cloud services in the UK would generate £10.25bn this year and more than double that in 2026, reaching £22.96bn. In another study, also adduced in the pre-Dreamforce Salesforce release, IDC surveyed 525 companies in eight countries about cloud deployment. Salesforce has set a goal of pursuing 100% renewable energy for its global operations by 2022, and currently delivers a carbon-neutral cloud to all its customers.

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