Behind the SEO: Launching Our New Guide — How to Rank

▤ Summary

Seven years ago, we published a post on the Moz Blog titled "How to Rank: 25 Step Master SEO Blueprint." To regain our lost traffic, we also wanted to leverage Googles freshness signals for ranking content. Before publishing the guide, our friend Brian Dean (aka Backlinko) owns the featured snippet for "how to rank on Google." As Rand Fishkin once famously wrote about the impact of links in SEO, "a rising tide lifts all ships." To be honest, we think the best and easiest way to build links naturally is simply to present a great resource that ranks highly, and also that we promote prominently on our site.

▦ Linked Companies

Salesforce

$1B+

Moz, Inc.

$10M to $25M