Cellcom Israel Implements Vlocity and Salesforce for B2B and B2C Digital Transformation
Summary
Cellcom Israel found that Vlocity Communications and Salesforce applications delivered advantages on multiple fronts, including speed to deployment, accelerated time-to-market with new offers and streamlined service delivery.Through its “Polaris” transformation program, Cellcom Israel provided its sales and service professionals a 360 0 view of each customer relationship by consolidating relevant information from several disparate back-office systems and presenting it in a single, intuitive user interface.To get access to customer data in real time, Vlocity worked closely with their partners at K2View, a leading data-as-a-service platform provider.Building on the success of this deployment, Vlocity will continue working with Cellcom Israel to implement additional CRM processes.“We are delighted to play a leading role in Cellcom Israel’s digital transformation program and are excited by the rapid progress we’re making together.”
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