Salesforce Opens Up Force.com Platform To Outside Partners
Summary
Today, Salesforce will be opening up an additional distribution channel off of Force.com: the Value-Added Reseller (VAR) program. VARs can resell the Force.com cloud computing platform, as well as additional services such as mobile capabilities, storage, sites, and development sandboxes. Currently, there are more than 120,000 custom applications built off of Force.com to run businesses that perform a variety of functions, including supply chain management, compliance tracking, brand management, accounts receivable, claims processing, time-off applications and more. The program also includes sales resources, technical training for partners as well as support for issues with the Force.com platform. The company seems to be going vertical in its model in an effort to head off competition from Microsoft Azure and and Google App Engine.
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