Salesforce Strengthens Ecosystem with PoS startup PredictSpring Acquisition
Summary
PredictSpring specializes in PoS systems and basically empowers store associates to engage with shoppers and simultaneously complete transactions using mobile devices. It is equipped with features like store fulfillment, customer profiling and online ordering of out-of-stock items. Salesforce Industries executive vice president Jeff Amann said that the combined talent, resources and innovation will empower brands as well as retailers to drive frictionless and personalized engagement across all touchpoints. PredictSpring was founded in 2013 and is now being led by Nitin Mangtani, who previously worked at Google as a product manager. However, the strategic moves with respect to acquisitions reflect the commitment of Salesforce to stay at the forefront and provide innovative solutions to customers.
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