Sales Productivity: Communication Methods Teams Should Adopt Today
Summary
Empowering your sales team with the right communication tools can help to increase productivity and makes it easier and quicker to facilitate conversations for greater transparency and accountability within the business. Here you see a LinkedIn post example of a story at Stryker which shows humanity in the business while being amplified further through their content strategy for employee advocacy. You don’t want misalignment within the business purely from messages getting lost in translation, so it can help to use open, trackable communication methods that make it easy for everyone to see what’s going on and respond as needed. Senior members of the business operate differently, so it can help to take a headline approach – that is to say, get straight to the point and think quality rather than quantity. With the methods above, your sales team will work more effectively with one another, providing better results for the business, and fostering a stronger culture within the company.
