Blue Focus Marketing Announces the Release of a New Book "The Social Employee: How Great Companies Make Social Media Work"
Summary
The book examines social business success stories from prominent brands including IBM, AT&T, Cisco, Dell, Southwest Airlines, Adobe, Domo, and Acxiom.Distributed by McGraw-Hill, "The Social Employee" is available in both paperback and ebook editions through major retailers such asAmazon, Barnes & Noble, iBooks, Books-A-Million, and Google Books.Burgess, who Huffington Post called a social media “Passionista,” appears regularly as an expert blogger for AT&T Business Solutions.The book, written by Blue Focus Marketing co-founders Cheryl Burgess and Mark Burgess, details the social business success stories of eight major companies, including IBM, AT&T, Dell, Cisco, Adobe, Southwest Airlines, Domo, and Acxiom.In addition to these social business success stories, The Social Employee also features commentary and analysis from prominent thought leaders such as David Edelman, Dion Hinchliffe, David Armano, Mari Smith, Ann Handley, David Aaker, and Simon Mainwaring.Burgess, who Huffington Post called a social media “Passionista,” appears regularly as an expert blogger for AT&T Business Solutions.