Talk Back Media Helps Doctor Boost Bookings 35 Percent
Summary
Dallas, TX, April 02, 2010 --( To raise awareness of Dr. Morris’ OB/GYN services and increase the number of patients who call to request appointments with her, Talk Back Media created an advertising campaign to run in a local niche magazine.### Dallas, TX, April 02, 2010 --( PR.com )-- Through a Web site and advertising campaign, creative agency Talk Back Media has helped Dr. Carrie Morris, a Grapevine, Texas-based OB/GYN, achieve a 35 percent increase in the number of new patients.This occurs just two months after the launch of the site and campaign.To raise awareness of Dr. Morris’ OB/GYN services and increase the number of patients who call to request appointments with her, Talk Back Media created an advertising campaign to run in a local niche magazine.The campaign targeted women, particularly those who are planning to become pregnant, in Grapevine and the surrounding Dallas-Fort Worth suburbs.For the advertisement and accompanying Web site, Talk Back Media directed a custom photo shoot of Dr. Morris to help potential patients connect with her.The ad’s layout focused on femininity and compassionate care.To support the print ad and to boost online leads, Talk Back Media created a Web site that mirrors the look of the advertisement.