Search Engine Marketing and Search Engine Optimization Experts Join Panel Discussion on Enhancing Online Reputation
Summary
Kurts background in visual communications for both print and electronic media has allowed him to assist organizations in solving complex online marketing problems.Metrics Marketing Group’s SEM Specialist, Alison Morey, and Director of SEM Best Practices at Fathom SEO, Kurt Krejny, will lead the monthly luncheon series on June 29, 2010 with, “SEM and SEO for Enhancing Online Reputation – What, Why and How.”Morey and Krejny will provide attendees with a first-hand look at what, why, and how search engine optimization and search engine marketing can enhance a company’s online reputation through industry expert insights and real world case studies.Sage Lewis, president of SageRock, Inc., will moderate the panel discussion.“Today companies are more vulnerable than ever to be threatened online by negative press and reviews from dissatisfied customers, ex-employees, and even competitors,” explained Morey.In addition, the panel will share strategies, tools, and examples that participants can apply to an existing reputation monitoring campaign.The luncheon will take place on Tuesday, June 29, 2010 at 11:30 am at the Windows on the River at 2000 Sycamore Street in Cleveland, Ohio.Alison is Google AdWords certified, a Yahoo Ambassador and has also completed the Microsoft AdCenter Excellence program.Kurt Krejny is the Director of SEM Best Practices at Fathom SEO.