Innovation Direct Secures Licensing Agreement for Fitness-Related Beverage Accessory
Summary
Upon executing a standard non-disclosure agreement, the company was then granted access to all of the detailed design information available for the product, located within a password-protected website.### Miami, FL, February 23, 2011 --( PR.com )-- Innovation Direct™, a Miami, Florida-based leader in intellectual property licensing soon entering its 15th year of serving the inventor community, has secured a licensing agreement for a fitness-related beverage accessory from its roster with a New York-based manufacturer that is part of the companys dynamic new product information subscription service, Innovation Direct To Industry™.The inventor of the product has already shipped a functioning prototype of the item to the licensee for a first-hand review and evaluation.The manufacturer took an initial interest in the concept after having reviewed preliminary, non-confidential information about it in the form of a press release in the most recent Innovation Direct To Industry™ package prepared for them by the Innovation Direct™ representative managing their account within the program.Upon executing a standard non-disclosure agreement, the company was then granted access to all of the detailed design information available for the product, located within a password-protected website.The manufacturer was able to evaluate the invention within this site by viewing a color digital rendition, new product video overview, and short virtual reality presentation, along with reading over a detailed product description.The invention is described as an accessory that provides its users with a dependable method of measuring and controlling certain aspects of their nutritional intake.