Webtrekk Receives €25M in Third Financing

Funding Rounds

Summary

DPE Deutsche Private Equity provided the funds and now holds a minority interest in the company.Webtrekk intends to use the funds for product innovation and establish national and international distribution as well as for inorganic growth.Led by Christian Sauer, CEO, Webtrekk is a global provider of an intelligence platform which allows companies to optimize their digital efforts through analytics, testing and website customization features.Customers include Tommy Hilfiger, Hugo Boss, Red Bull, MTV, Siemens, Die Welt, BNP Paribas, Allianz, BILD.de, ProSiebenSat.1 Digital, Zalando, Esprit, Tchibo, Medion, Douglas, Rebuy, Hotel.de, Tape.tv and Mister Spex, among many others.The company, which has offices in China, Italy, Spain, the Netherlands and the USA, serves clients in in e-commerce, media and publishing, banking, travel and hospitality, telecommunications and entertainment industries in more than 25 countries.

$ Funding

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Amount $33.9M Total raised
Date June 12, 2014 Announcement date
Investors DPE Deutsche Private Equity Lead investors
Company http://www.webtrekk.com Funded company

Classifications

industries
No industries detected
applications
Data Management

AskAI Classifications

Labels
Marketing Analytics Software Customer Engagement Software SaaS

Linked Companies

Webtrekk
$1M to $5M