New Report Suggests Ethical Shopping is Not a Popular Xmas Choice

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Summary

London, United Kingdom, December 18, 2011 --( In the run-up to Christmas, many charities are encouraging shoppers to treat their nearest and dearest to a fair trade product or an ethical gift from their collections.In this revealing report, we learn that shoppers base their purchasing choices on budget or need, many are skeptical of fair trade labels making a difference and there are plenty of critical voices who have first hand knowledge of the peanuts earned by small scale farmers.WORLDbytes Director, Ceri Dingle said today: “While champions of fair trade claim it is sheltering producers in the developing world from market price variations, in truth it ties them into intolerable moral relations.For more information and interviews contact: Ceri Dingle or Viv Regan at: info@worldbytes.org.uk Tel: +44 (0)20 8985 5435 Notes to editors: WORLDbytes is a unique online Citizen TV channel featuring reports and programmes created by young volunteers learning to shoot on the job.It is time to tell the real story.”The report “The View on the Streets: ethical shopping & fair trade” is available to watch on WORLDbytes at:http://www.worldbytes.org/the-view-on-the-streets-ethical-shopping-fair-trade/WORLDbytes welcomes reproduction, embedding and sharing of this report.For more information and interviews contact:Ceri Dingle or Viv Regan at: info@worldbytes.org.uk Tel: +44 (0)20 8985 5435Notes to editors:WORLDbytes is a unique online Citizen TV channel featuring reports and programmes created by young volunteers learning to shoot on the job.

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