SweetIQ Raises $4.2M in Series A Funding

Funding Rounds

▤ Summary

SweetIQ, a Montreal, Canada-based platform for local marketing automation, raised $4.2m in Series A funding.In conjunction with the funding, Matthew Leibowitz, Partner at Plaza Ventures, will join SweetIQ’s Board of Directors.The company intends to use the funds to grow in the U.S. market, double the size of its team to accelerate its product roadmap, and launch new partnerships with major directories and offline data providers.Founded in 2010 by Mohannad El-Barachi, CEO, SweetIQ provides a local search marketing platform that allows Fortune 500 retail brands to grow their in-store foot traffic by improving the online findability of their locations.The company’s marketing analytics and automation platform turns big data into actionable intelligence to support retailers and the marketing agencies that represent them in their corporate strategies and reputation management.

$ Funding

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Amount $3.2M Total raised
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Date November 3, 2015 Announcement date
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Investors Otimo Retail, SweetIQ, Real Ventures Lead investors
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Company http://www.sweetiq.com Funded company

▥ Classifications

industries
No industries detected
applications
Web and Content Management

◇ AskAI Classifications

Labels
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▦ Linked Companies

SweetIQ Analytics
$1M to $5M