"Real Woman of Philadelphia" at Yellow Peril Gallery - PR.com
Summary
Providence, RI, August 08, 2013 --( In March of 2010, Kraft Foods launched an online recipe contest entitled “Real Women of Philadelphia,” which was hosted by Southern celebrity chef Paula Deen.The final video in the series, “Q&A with the Real Woman of Philadelphia” (2011) gives an overview of Drumgoole’s participation in the contest and documents the events that followed in order to get her mother’s cookbooks signed by Paula Deen.All 12 single channel videos will be screened in chronological order on Fridays, August 16 to September 19, from 8PM to 10PM.In March of 2010, Kraft Foods launched an online recipe contest entitled “Real Women of Philadelphia,” which was hosted by Southern celebrity chef Paula Deen.And Jenny, you can tell your Momma that I think her daughter is a riot!” - Paula Deen, May 25, 2010, on hairflipping recipe video #8, “RWOP Glorious Hair!” (2010).The final video in the series, “Q&A with the Real Woman of Philadelphia” (2011) gives an overview of Drumgoole’s participation in the contest and documents the events that followed in order to get her mother’s cookbooks signed by Paula Deen.Drumgoole’s participation in the contest raises questions about the nature of the individual within virtual media, as well as the levels of influence, manipulation, and exploitation by larger corporate forces within contemporary consumer culture and social media marketing.“Real Woman of Philadelphia” will be screened in its entirety at Yellow Peril on Fridays, August 16 - September 13, from 8PM – 10PM.For more info about future exhibitions, visit www.yellowperilgallery.com.If you’d like more information about this press release, or to schedule an interview with Jenny Drumgoole, please contact Vanphouthon Souvannasane at +1 917 655 1497 or via e-mail at van@yellowperilgallery.com.