Schrader International Demonstrates Commitment to Customers Through Unified Global Brand
Summary
Altavista, VA, April 13, 2009 --( “Far beyond simply enhancing our corporate logo, this brand migration speaks to the very core of how we do business with our valued customers,” said Al Stecklein, President of Schrader International.“This migration aligns our worldwide entities to provide our customers with further access to unified Schrader manufacturing locations, technology resources, research and development, and customer relationship support wherever their global business needs may arise.” The company operated under the Schrader name for over 150 years until its merger with Bridgeport-Piedmont in 1996 to form Schrader-Bridgeport International, the worlds largest designer and manufacturer of integrated pneumatic and fluid control solutions.“This migration aligns our worldwide entities to provide our customers with further access to unified Schrader manufacturing locations, technology resources, research and development, and customer relationship support wherever their global business needs may arise.”The company operated under the Schrader name for over 150 years until its merger with Bridgeport-Piedmont in 1996 to form Schrader-Bridgeport International, the worlds largest designer and manufacturer of integrated pneumatic and fluid control solutions.Following the merger, the Schrader-Bridgeport name was used only in the United States.In the replacement market, the Schrader AirAware™ brand encompasses a full line of TPMS systems, components and tools that meet OE quality and performance specifications, including sensors, service packs, tools and retrofit kits.About Schrader InternationalSchrader International, a Tomkins Company headquartered in Altavista, Va., invented the industry standard tire valve with replaceable core, introduced the first valve-mounted pressure sensor on mass produced vehicles in Europe, and is the global leader in tire pressure monitoring systems.For further information, go to www.schraderinternational.com.About Tomkins plcTomkins is a world-class global engineering and manufacturing group with market and technical leadership across two businesses: Industrial & Automotive and Building Products.