The Worx Group Changes Its Name
Summary
Worx President and Chief Creative Officer Grant Copeland attributes the growth to their success in helping clients define and articulate an ownable market position.Worx recently launched the new Crystal Rock brand, with insight on selling strategies, business operations and distribution channel optimization - pivotal components not often considered by traditional advertising agencies.Clients include Newtown Savings Bank, Ski Sundown, Crystal Rock, BIC, ESPN, FedEx, Live Nation, Aetna CCG, CSA International and United Technologies.Worx President and Chief Creative Officer Grant Copeland attributes the growth to their success in helping clients define and articulate an ownable market position.Clients include Newtown Savings Bank, Ski Sundown, Crystal Rock, BIC, ESPN, FedEx, Live Nation, Aetna CCG, CSA International and United Technologies.