Seven Ways Animal Rescue and Humane Groups Can Get More Publicity

▤ Summary

But humane and animal rescue organizations that devise creative publicity approaches are seeing great results that are saving lives and making a difference.Monitor incoming phone calls, emails, Web site traffic, and media mentions to learn what works.The author of "Publicity to the Rescue," Susan Daffron says, "First impressions matter, so present your best face to the media.Be professional, and make a journalists job easy by providing remarkable stories that their readers will love.Be professional, and make a journalists job easy by providing remarkable stories that their readers will love.

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