WomenCertified Vision Award Recipients Announced; Honors NADA Leaders for Commitment to Womens Programs
Summary
Hollywood, FL, January 28, 2009 --( The WomenCertified Vision Award is given to industry leaders who advocate and drive change to better meet the needs of women consumers.Vision Award winners are influential in raising the standards of service in their industry and are actively involved in promoting initiatives that accomplish this important goal.The ceremony was conducted at the booth of convention exhibitor Crowe Horwath, and footage will air on a special upcoming segment on the Lifetime Network’s morning show The Balancing Act.The WomenCertified training is based on research into women’s buying preferences and focuses on teaching associates how to approach, communicate and partner with women buyers to provide a more mutually beneficial and ongoing customer relationship.The ceremony was conducted at the booth of convention exhibitor Crowe Horwath, and footage will air on a special upcoming segment on the Lifetime Network’s morning show The Balancing Act.Sykora is the current chair of the NADA and the first woman to hold the position.