PostcardMania Hires New Senior VP of Expansion
Summary
“PostcardMania’s success came by practicing what we preach to our customers – and that is sending out direct-mail postcard campaigns to prospects in mass quantities that are effective and get a result,” PostcardMania Founder and CEO Joy Gendusa said.“Since our inception we have built this company through no capital investment, but only direct mail marketing in its formative years when we started in 1998.Visit their web site at www.postcardmania.com ### Clearwater, FL, January 04, 2007 --( PR.com )-- PostcardMania (www.postcardmania.com), the leader in direct-mail postcard marketing to general businesses across the nation, welcomes Jamie Sene, an 18-year marketing and sales veteran.Hiring Jamie marks a watershed in PostcardMania’s history because it will take the company to the next level of expansion by creating new and better products and more streamlined services that will continue to innovate the direct mail industry for direct mail consumers.“PostcardMania’s success came by practicing what we preach to our customers – and that is sending out direct-mail postcard campaigns to prospects in mass quantities that are effective and get a result,” PostcardMania Founder and CEO Joy Gendusa said.“Since our inception we have built this company through no capital investment, but only direct mail marketing in its formative years when we started in 1998.Jamie most recently served as Vice President of Marketing with a start-up company named AllMicro, Inc. (subsequently re-named SmartCertify Direct, Inc.) It grew to a multi-million dollar business and was later acquired by The ForeFront Group, Inc. (NASDAQ:FFGI), then again by CBT Systems (NASDAQ:CBTSY) – SmartForce (NASDAQ:SMTF), and then again by Skillsoft (NASDAQ:SKIL).Through his 13-year position as VP Marketing with the company, he established and led a 14-person marketing team and helped create and maintain a 150-person in-bound telemarketing operation that grew to a very profitable 28 million-dollar+ operation.Jamie recognizes the importance of expanding businesses through the use of proven direct-mail marketing techniques.“I am thrilled to be a part of such a dynamic and market-leading company,” he says.