Mr Digital Tests the "Laptop Lifestyle" Business Model
Summary
One of areas Mr Digital has identified is the trend in businesses using technology to enable its people to work from places other than the office, which can be convenient for them and their lifestyles, like a parent with a young child for example.Mr Digital believes the work/life integration will develop further over the next 5-10 years allowing people to fit their work around their dreams of travelling the world.Having identified this opportunity, Mr Digital has decided to do its own market research and travel to a minimum of 12 locations over the next 12 months to see how easily this can be achieved and learn what the challenges are and what businesses will need support with.One of areas Mr Digital has identified is the trend in businesses using technology to enable its people to work from places other than the office, which can be convenient for them and their lifestyles, like a parent with a young child for example.Mr Digital believes the work/life integration will develop further over the next 5-10 years allowing people to fit their work around their dreams of travelling the world.Having identified this opportunity, Mr Digital has decided to do its own market research and travel to a minimum of 12 locations over the next 12 months to see how easily this can be achieved and learn what the challenges are and what businesses will need support with.Mr Digital’s Founder, Ross Crawford, said, “We have seen a massive shift in people working from home, and on the move, over the past 10 years.