TradeShow Teacher Announces New Booth Staff Training and "Train the Trainer" for Booth Staff Training Programs
Summary
- Goals of Booth Staff Training - Role playing exercises (prepared scripts) - Importance of exhibiting - Roles and responsibilities - Importance of networking and how to network - Details about the product(s) you are exhibiting - Key prospect(s) profile - Prospect "pain points" - How your product/service solves prospects "pain points" - Common questions attendees may ask - Lead management and handling process - Prospect ranking system - Follow up process - Goals and objectives - Existing customers and VIPs that will visit the booth - Review of booth layout and stations - Competitor information - Interacting with attendees - Engaging attendees and sample questions - Qualifying attendees and sample questions - Ending conversations with unqualified leads - Closing with attendees and sample questions - Closing "tools" - Bad booth behaviors (Booth Crimes) - Marketing planning activities - Public relations planning activities - Booth staff guide (a useful tool to provide booth staffers; containing all pertinent show details) - Post show reporting questionnaire to enable exhibit program growth To learn more about the Train the Trainer and Booth Staff Training programs, please visit http://www.tsteacher.com/Webinars.html , or contact Linda Musgrove at linda@tsteacher.com or (888) 547-7410.Musgrove also presents customized training programs for Trade Show Producers to offer exhibitors.Send an invite to connect on LinkedIn (email is: linda@tsteacher.com) ### Miami, FL, June 10, 2009 --( PR.com )-- Statistics indicate that 80% of an exhibitors results depend on the performance of booth staff.The Train the Trainer program has additional information about how to effectively facilitate the training sessions and plan the content.- Goals of Booth Staff Training- Role playing exercises (prepared scripts)- Importance of exhibiting- Roles and responsibilities- Importance of networking and how to network- Details about the product(s) you are exhibiting- Key prospect(s) profile- Prospect "pain points"- How your product/service solves prospects "pain points"- Common questions attendees may ask- Lead management and handling process- Prospect ranking system- Follow up process- Goals and objectives- Existing customers and VIPs that will visit the booth- Review of booth layout and stations- Competitor information- Interacting with attendees- Engaging attendees and sample questions- Qualifying attendees and sample questions- Ending conversations with unqualified leads- Closing with attendees and sample questions- Closing "tools"- Bad booth behaviors (Booth Crimes)- Marketing planning activities- Public relations planning activities- Booth staff guide (a useful tool to provide booth staffers; containing all pertinent show details)- Post show reporting questionnaire to enable exhibit program growthTo learn more about the Train the Trainer and Booth Staff Training programs, please visit http://www.tsteacher.com/Webinars.html , or contact Linda Musgrove at linda@tsteacher.com or (888) 547-7410.To Speak with a Company Representative, Contact:Linda Musgrovelinda@tsteacher.com(888) 547-7410About Linda Musgrove, the TradeShow TeacherLinda Musgrove is President of the Trade Show Training firm, TradeShow Teacher.Musgrove also presents customized training programs for Trade Show Producers to offer exhibitors.