New White Paper Helps Direct Marketers Cut Their Direct Mail Production Costs

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Summary

Topics that are addressed in detail include paper selection, piggybacking, maximizing postal discounts, gang-run printing, using a fifth color, making size changes and personalization.Its available for instant download (no registration required) at http://www.ballantine.com/dmwhitepaper.html from The Ballantine Corporation, a family-owned direct mail services company established in 1966.Established in 1966, they bring a full plate of benefits to their clients including experienced project support and aggressive pricing.Some of Ballantines clients include The Economist, Fast Company, Wall Street Journal, Skin Cancer Foundation, Stamps.com and Pitney Bowes.Established in 1966, they bring a full plate of benefits to their clients including experienced project support and aggressive pricing.

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