Utah Publisher Launches Online Magazine Dedicated to States Skiing and Snowboarding
Summary
“Even with less than normal snowfall, Utah’s skier visits eclipsed the 4 million mark for the first time ever last winter,” he says, “propelling Utah ahead of Vermont into the position of third most-visited ski state behind Colorado and California.Mr. Guido believes that in an era of increasing market penetration of laptops, smart phones and other portable devices, electronic periodicals will continue to supplant their printed brethren.UtahSkiAndSnowboard.com is now online, offering valuable insight into the state’s snow sports industry to visitors and locals alike.“Utah has the best skiing and riding in the nation, and probably the world,” says Marc Guido, the site’s editor.Mr. Guido believes that in an era of increasing market penetration of laptops, smart phones and other portable devices, electronic periodicals will continue to supplant their printed brethren.He also explains that there are numerous advantages that an electronic format provides.“We have no publishing or distribution costs other than server expenses,” Mr. Guido says, “and that allows us to provide content to our readers free of charge.