NortonLifeLock Study: Majority of Parents Say Their Kids Screen Time Has Skyrocketed During the COVID-19 Pandemic

▤ Summary

TEMPE, Ariz.--(BUSINESS WIRE)--NortonLifeLock (NASDAQ: NLOK), a global leader in consumer Cyber Safety, released today findings from ‘Screens & Quarantine: Digital Parenting in a Pandemic,’ a new study revealing how the current pandemic has impacted children’s at-home screen time, device access and parents’ concerns around Cyber Safety. “This study shows parents like me are not alone in struggling to find ways to keep our children safe and entertained during the pandemic,” says Kevin Roundy, technical director, NortonLifeLock. However, all of this unsupervised time spent on devices leads to an influx of Cyber Safety risks that parents should be aware of, including device hacking, location tracking, and risk from online predators.” Conducted in partnership with The Harris Poll, more than 1,000 U.S. parents of children ages 5-17 were interviewed for the study, revealing nearly half (49%) have had to abandon some, if not all, of their previous rules for screen time. • As screen time skyrockets and socialization moves online, parents are inevitably concerned about their child being exposed to cyberbullying (61%), especially those of middle school aged children (11-13 years) (69%). NortonLifeLock is dedicated to helping secure the devices, identities, online privacy, and home and family needs of nearly 50 million consumers, providing them with a trusted ally in a complex digital world.

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