Folia: a Google Docs Rival That Lets You Contextually Link Documents
Summary
Drawing on the company’s experience in handling more than a million consumer users and more than 100,000 large firms and B2B customers, Folia aims to super-charge collaborative document creation, management and sharing by providing a simplified environment for editing and composing text. More than just a jumped-up Google Docs, Ravi Bhatt, CEO and co-founder of Branchfire, explained that he is positioning Folia as a platform that more closely mimics the way in which people communicate. In the last 10-20 years we’ve seen a [significant] improvement in how we consume information on the internet… The consumption experience has gotten good not just because of ubiquity of access, but because of interconnections and relationships and things like that. Essentially, what Branchfire is trying to build is an integrated set of tools that allow for creation, collaboration and context all under one roof. By drawing on its previous experience and validating the market with iAnnotate, Branchfire has taken a running start at facing-off against the biggest players in the space – a pretty impressive feat for a company that has largely flown under the radar and not raised any external funding to date.
