Stardog On Data Management’s ‘Useful Fictions’
Summary
That’s according to Kendall Clark, CEO and co-founder of data unification firm Stardog, who told PYMNTS in an interview that technology is marked by “useful fictions” that help people navigate everyday life. In the universal jockeying for competitive advantage, he added, no matter the vertical, each firm needs to derive real value (economic value and otherwise) from the insights that can be gleaned from those data sets, making operations more efficient or driving down costs. “It is something that happens to you that’s something you cause [through day-to-day operations], that is unavoidable, continuous and ubiquitous.” Against the backdrop where data is universal, flowing constantly, Clark turned a bit of conventional wisdom on its ear. He noted that the tech industry is full of “useful fictions” that help firms organize their operations for productivity gains, such as the idea that the cloud is where software and data reside. “Payments are one of these places where, in financial services, under the general rubric of knowing more about your customer, that sort of insight into who you’re dealing with gives you opportunity for better algorithms,” Clark said.