Holidays Ring With Increased Mobile Spending
Summary
When it comes to the holiday shopping season, consumers are flocking to their mobile devices this year. The increased usage of mobile is driven by smartphone proliferation, faster network speeds and innovative shopping apps, all of which are helping to provide a better mobile shopping experience. Despite the growing number of people who plan to shop on mobile for the holidays, Trustlook found that an alarming 64 percent do not have a mobile security app installed on their devices. “Mobile shoppers need to be more cautious than ever,” said Allan Zhang, CEO of Trustlook, in a statement. The company advised mobile shoppers to only download apps from the Google Play store, avoid clicking on suspicious links in emails or text messages and keep device OS and apps updated regularly.