Simulmedia Raises Another $29M to Empower Advertisers to Leave Lasting Impressions through Television
Summary
The company, founded in 2009, has a built national reach and strong relationships with multiple broadcasting networks, ultimately lower customer acquisition costs for advertisers. No one else offers this end-to-end combination of products, insights, and services: TOTAL TRANSPARENCY: We give marketers and their agencies access to the industry’s most intelligent, data-rich tech, which we’ve spent the last 10 years building. Our media plans typically feature thousands of spots on upwards of 50 networks, which does a better job of reaching customers efficiently and effectively in today’s fragmented TV landscape. Simulmedia charges a transparent fee that covers technology and services, which is a percentage or function of the value of the transactions we facilitate. That makes now the perfect time to strengthen our balance sheet as we prepare for even more growth from a surging market that demands a digital and data-driven approach to TV advertising.
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