Are you willing to pay more for a green tech supplier? | ZDNet
Summary
(Because, face, it, a large majority of you reading this blog drive gasoline-powered vehicles and not some sort of wonderful hybrid.) Especially as I write this, staring at awesome Rundle Mountain outside my hotel window in Banff National Park in Canada. John Engates, CTO of Rackspace, said these responses helped validate some practices the hosting company has adopted over the past several years. More than two years ago, for example, its facility in the United Kingdom began planting a tree for every server that it bought online, a custom that has since traveled across the Atlantic. Through its Greenspace program, Rackspace itself has adopted myriad programs at its corporate facilities to improve its own corporate green profile, such as creating roof-top gardens, dropping use of all non-organic pesticides and embracing various other practices that it hopes will help its successful certification within the Leadership in Energy and Environmental Design Green Building Rating System.