Damntheradio Launches, Ups The Ante On Facebook Branding
Summary
Damntheradio, an appropriately named social media CMS for bands and brands, launches today in private beta. Damntheradio shares the enterprise branding space with competitors Buddy Media and Wildfire. Damntheradio already has helped artists such as Enrique Englesias, Metric, Avenged Sevenfold and companies like Warner Brothers, The Collective, and Tapulous manage lead gen and CRM using social media, including setting up a system of rewards for top influencers, as well as orchestrating campaigns exclusive to Facebook fans such as the Tap Tap Revenge Ten Song Countdown and even a whole album launch by artist Travis McCoy. When asked about the company’s focus on Facebook, founder Johnny Hwin responded,“Our goal is to help our clients build a relationship with their fans, whether those fans are on Facebook, Twitter, or the client’s website. From Matt Drouin, the manager of Metric, “When we launched our first promotion in March, we had 64,000 fans on Facebook.
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