Boston Deals: Swoop, OwnCloud, Lookout Gaming, Streetwise Media | Xconomy
Summary
Updated 2:50 pm A buffet of small Boston-area fundraising items to whet your appetite as Turkey Day approaches: —Cambridge-based Swoop, a startup that offers what it calls “native” advertising to help Web publishers make money from their content, has raised $3 million of a financing round that could grow to $5 million, according to a fresh SEC filing. The company is led by CEO Ron Elwell and CTO Sim Simeonov. —OwnCloud, a business data software company, has filed paperwork indicating that it’s raised about $2.5 million. OwnCloud’s Joseph Eckert says previous investor General Catalyst Partners led the round, joined by “a few new angels and a few of us old angels/founders.” OwnCloud is based on an open-source cloud-computing project of the same name, offering customers file-sharing software that can plug into data-storage services like Amazon Web Services. —Boston’s Streetwise Media, the parent company of local news websites BostInno and InTheCapital, was acquired by American City Business Journals, publisher of websites and weekly newspapers in cities across the U.S. No terms were announced for the deal.
