Sales Benchmark Index Receives Investment from CIP Capital
Summary
As part of the transaction, the SBI management team will continue to lead the firm during its next phase of growth and retain a significant ownership stake alongside CIP Capital. The company will use the proceeds to accelerate growth and invest in its people, specialty practice areas, client service capabilities, and benchmarking solutions. Founded in 2006 and led by Matt Sharrers, CEO, SBI provides consulting, insights, research and advisory solutions, and access to its own benchmarking data to enterprise clients and private equity firms across North America and Europe. SBI assists its clients by aligning the functional strategies of sales, pricing, marketing, product management, and human resources to the external marketplace. CIP Capital is a private equity firm focused on platform investments in growth-oriented, middle-market companies across the business information and tech-enabled services sectors.