uberVU Releases Signals Helping Brands Like PayPal Easily Identify, Understand and Take Action on Most Crucial Social Media Activity
Summary
Its ability to instantly categorize all the data available helps us to better understand what to take immediate action on,” said Jon Bishop, Innovation & Social Communications Manager of PayPal, a long time uberVU customer.It then detects actionable signals from the everyday noise - such as an important news story, spike in activity or an influencer mention of the brand - and surfaces that information as it happens, both on the uberVU dashboard and as a smart email alert.As social media becomes integrated throughout different divisions of every organization – from HR to marketing, customer service to business development and more – the ability for each department to see pertinent information in real time is critical for action and decision making.Its ability to instantly categorize all the data available helps us to better understand what to take immediate action on,” said Jon Bishop, Innovation & Social Communications Manager of PayPal, a long time uberVU customer.It then detects actionable signals from the everyday noise - such as an important news story, spike in activity or an influencer mention of the brand - and surfaces that information as it happens, both on the uberVU dashboard and as a smart email alert.
