Bulgarian startup Rush scores €2.5 million to enable superior ecommerce buying experiences
Summary
In the context of recent supply chain issues and poor delivery experiences, thousands of ecommerce merchants are losing billions of euros in post-purchase revenue. Rush’s tools enable merchants to create their own customizable branded tracking page that is visited at least 3 times per order. Stanislav Sirakov, General Partner at LAUNCHub Ventures, commented: “Over the last two years we have constantly observed three repeating trends in e-commerce: every store needs to provide an Amazon-like experience; Shopify has built an incredible eco-system of merchants and developers; post-purchase communication is as crucial as customer acquisition strategy. Rush combines all three, allowing their customers to turn shipment tracking pages into marketing and upselling opportunities.” This fresh funding boost will be used to increase the development of the ecomtech startup’s platform and expand its network with best-in-class agencies, technology platforms & warehouse solutions. Stanislav and Kiril bring a wealth of e-commerce experience and we’re looking forward to be a valuable partner in their journey to help merchants improve customer satisfaction and drive up retention.