dm-drogerie markt Launches PLM Journey with Centric Software®

dm-drogerie markt, the number 1 drugstore chain in Europe, has selected Centric Software’s Product Lifecycle Management (PLM). Centric Software provides the most innovative enterprise solutions to plan, design, develop, source and sell products such as apparel, footwear, sporting goods, furniture, home décor, cosmetics, food & beverage and luxury to achieve strategic and operational digital transformation goals. The drugstore chain sells cosmetics, healthcare items, household products and health food, many of them under dm brands. Across Europe, dm fosters responsible business based on the principles of sustainable development. We look forward to a close, long term partnership piloting digital transformation initiatives for short- and long-term success.”