Afficiency Raises $7M in Series A Funding

Funding Rounds

Summary

Afficiency, a NYC-based insurtech company focused on innovating the end-to-end life insurance buying process, raised $7M in Series A funding. The round, which brings the total raised to $10.2M, was led by IA Capital Group with participation from Impression Ventures, SBLI (The Savings Bank Mutual Life Insurance Company of Massachusetts) and Western & Southern Life. In conjunction with the funding, Rick Viton, Partner at IA Capital Group, is joining Afficiency’s Board of Directors. With the proprietary API, the company can bring its suite of products into partners’ native environments. Afficiency supplies such products to several startups, including Sproutt, the insurance company that uses data and AI to reward people living healthy lives, and Pendella, a startup technology company offering an end-to-end digital individual life and disability insurance platform to distributors and carriers.

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