Ally Home Expands Into Mass., Vt., & Va.
Summary
The expansion is part of the company’s plan to bring its digital mortgage experience to consumers in all 50 U.S. states. "The past few years have brought unprecedented challenges for prospective homebuyers as they continue to navigate an especially competitive housing market, making speed and simplicity in the mortgage process more important than ever before," Glenn Brunker, Allyl Home president, said. Allys goal is to make the process as enjoyable and straightforward as possible with a modern, fast, and digital-first experience that will now help more customers nationwide purchase the home of their dreams." Ally Home features a digital-only platform that boasts no application, origination, processing, or underwriting fees; pre-approval in just minutes, and personalized support from a team of home-loan experts, the company said. It is a division of Ally Financial Inc., a digital financial services company that also includes an industry-leading independent auto finance and insurance operation; a digital direct bank; a consumer credit card business; a corporate finance business for equity sponsors and middle-market companies, and securities brokerage and investment advisory services.