Higher Education’s Role in Solving the Workforce Gap
Summary
Workforce shortages, and the lack of youth pipeline, means existing workers will need to reskill to fill certain roles — which shifts the idea of education from a one-time experience to a lifetime of learning. By targeting your marketing at that spot, or configuring an online program that would fit the employers and skills needed in the area, you can attract learners who may not have otherwise considered your institution. Offer the right mix of credentials for your region One of the things The Demographic Drought: Bridging the Gap in Our Labor Force points out is a mismatch has developed between workers with degrees and job types that require them. The onus to fix this doesn’t fall solely on higher education, but it’s essential to make sure that you’re offering a mix of credentials that suit the labor market needs of your region. In our current circumstances, where the shortage of people is a very real issue, this approach opens up opportunities for institutions to enroll students and employers to hire skilled graduates.