Apple Health Pioneer Introduces COR: The Only Company to Measure Personal Blood Response to Food and Fitness with $12M in Funding
Summary
Today a team of doctors, data analysts, clinical researchers, and Apple Health pioneers introduced COR: the first and only in-home spectrometer that measures personal blood response to food and fitness. Using data and infrared spectroscopy (a way to glean molecular information through a beam of light), COR provides insight into how well individuals respond to scientifically proven food and fitness interventions over 21-day cycles. But blood carries a wide spectrum of information overlooked by medically-oriented lab tests, including short-cycle personal response to things like nutrition and exercise. “Bob has assembled an extraordinary team of researchers and clinicians interested in making the short-term learnings from our blood more accessible. COR was created by a team of Apple Health pioneers, data analysts, doctors, and clinical researchers from Berkley, Stanford, and more over six years.