Study: Strong Market Potential For Video Quality Automation
Summary
The survey was conducted on behalf of SSIMWAVE®, the leader in video experience automation, by streaming industry expert Dan Rayburn. Respondents noted such factors as scaling to more viewers (21%), the high cost of mistakes (17%) and the vast number of content versions (16%) as drivers for automation, “The largest content providers have proven that automation at scale reduces cost, streamlines operations and ensures high video quality that increases viewer satisfaction,” said Carlos Hernandez, Chief Revenue Officer of SSIMWAVE. “Although a significant gap may remain with the rest of the industry, these survey results show that video experience automation is removing the barriers to broader adoption.” The full survey will be discussed on a webinar entitled “Video Quality Automation: The top streaming providers are doing it; learn how you can too” on March 10 at 1:00 PM EST/10 AM PST. Rayburn is a Principal Analyst with Frost & Sullivan, and a noted blogger, author and consultant on streaming media tech and business models. The SSIMPLUS quality metric powers our VQ Dial and Video Intelligence Suite products in order for customers to enjoy the peace of mind that comes from the only end-to-end solution that is correlated to human vision.