How to Conduct a Gap Analysis: Definition, Steps & Example

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Summary

For instance, let’s say Company X has developed Widget and has gone to market and it wants to do a gap analysis on the deviations from its sales objects of this new product launch and make the required improvements. • This information will drive the action steps necessary for the company to achieve its target, which might include adding to its sales force, further investment in marketing or even changes to the product. The McKinsey 7-S Framework can be used to improve performance, examine effects of future change, align departments and processes and determine how best to implement a proposed strategy. Our tool organizes your action plan into tasks on a timeline that can be assigned and monitored, while reporting back to stakeholders on the progress of your objective to meet that gap target. Robust task lists show everything from priority to status while the visual workflow of a kanban board fosters collaboration on sprints and allows teams to manage their backlog.

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