Annex Cloud And Bazaarvoice Partnership Enables Brands To Create Omnichannel Loyalty Programs That Reward Their Customers And Drive Growth
Summary
The partnership combines Annex Cloud’s best-of-breed loyalty software with Bazaarvoice’s industry-leading user-generated content solutions, enabling brands to engage customers across the entire lifecycle, generate and amplify more conversion-boosting content, and reward loyal customers for sharing their reviews, answers, recommendations, and more to accelerate growth. Loyal customers are highly engaged, write more in-depth reviews, and more frequently post content that increases trust and conversions. This provides Bazaarvoice clients with a seamless, omnichannel solution for giving consumers the social proof they need while delivering unique one-to-one shopper experiences that build lasting customer bonds and drive growth. “At Bazaarvoice, our goal is to provide the tools brands and retailers need to create smarter shopper experiences across the entire customer journey. • Comprehensive Engagement Suite: Brands can capture, recognize, and reward all customer actions with referrals, gamification, UGC/survey, influencer management and contests.