Apple is going to make it harder for criminals to track you using AirTags

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Summary

Apple announced several changes on Thursday to the way its AirTag product works as the $29 quarter-sized tracker is being linked to suspected crimes, including stalking and car theft. The changes announced on Thursday are the most significant attempts Apple has made to limit the privacy and stalking downside of the product since it first went on sale last April. The product uses Bluetooth signals and a "vast, global" network of other peoples iPhones to calculate where an AirTag is and display it on a map in the users Find My app. Apple said on Thursday that incidents of AirTag misuse are "rare" and that it built tools into iPhones to alert users of unwanted tracking. Apple marketing has focused on privacy and security as a major reason to buy its products, and the reports of stalking and crimes using AirTags is forcing the technology giant to walk a fine line between offering a useful lost item finder and the downside of making location tracking available to anyone with an iPhone and a $29 tracker.

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Apple Inc.
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