Athletic Greens Raises $115M in Funding

Funding Rounds

Summary

The round was led by Alpha Wave Ventures with participation from Mark Vadon, SC.Holdings, Dr. Peter Attia, Alex Honnold, Chiney Ogwumike, Matt Paradis, Alex Honnold, Chiney Ogwumike, Matt Paradis, Anthony Pompliano, Shane Parrish, Jim Toth, Amy Griffin of G9 Ventures, Joe Holder, Packy McCormick’s Not Boring Capital, Jeremy Jauncey, Tanya Sam, Jaime Schmidt, Miki Agrawal, Radha Agrawal, Marcy Simon, Swan Sit, Dan Churchill, Dave Peacock and Harold Hughes. The company intends to use the funds to accelerate the growth of its subscriber base, invest in its global manufacturing and logistics capabilities, and expand distribution across digital and offline channels. The company’s flagship product, AG1, is a foundational nutrition drink which combines more than 9 essential nutrition products into 1 drink, giving customers an easy and efficient way to get their daily multivitamin, multimineral, probiotic, prebiotic, functional greens blend, immune support complex and more. Containing a complex blend of 75 vitamins, minerals, and whole food-sourced ingredients, AG1 contains no GMOs, no harmful ingredients, no artificial colors or sweeteners, and is diet-friendly whether people eat keto, paleo, vegan, dairy-free, gluten-free or practice intermittent fasting. Athletic Greens is a global organization with operations in North America, Europe, China and New Zealand.

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