Culture as a Service startup Unlock unlocks $2 million in seed round
Summary
With VC money pouring into Europe at unprecedented rates, the Unlock team hopes to help companies that are waging the war for talent come out on top with unique and inspiring corporate culture-building services. According to CEO and co-founder Maria Wlosinska, the seed funding will be used to, “hire fantastic people, source and partner with the best virtual event creators around the world and build out our video venue so that we can continue to scale our customer base and provide a great and engaging experience for our users.” Let’s face it, there’s more to a job than just the job, A myriad of factors come into play, and companies that can get it “right” stand a far better chance of not only attracting but retaining the top talent that will help them succeed. At present, the startup offers over 300 snackable conversation starters and games, and 50+ virtual activity experiences ranging from origami lessons hosted in Tokyo to an interactive songwriting session with a group of professional musicians. “We make sure there is enough content variability within our platform and the experiences on Unlock are curated to feel refreshing and inspiring for teams to come back regularly.” Unlock’s seed round was led by La Famiglia and saw participation from Kima Ventures, Antler, GuideStar Ventures, as well as angel investors including Eduardo Ronzano, Folk CEO Thibaud Elziere, Frederic Montagnon, Julien Romanetto, Nicolas Steegmann, Philipp Moehring, Andy Chung, Ville Vesterinen and Deepali Nangia from Atomico Angel Network, Richard Fearn, Ian Hathaway, Lu Li, and additional undisclosed investors. “Firstly, they bring individuals who are experts in driving meaningful team experiences (“hosts”) to the table, capturing tailwinds from the passion and creator economy.