Mortgage Coach and Sales Boomerang accelerate lead conversion with personalized Total Cost Analysis loan presentations for every managed borrower
Summary
The integration helps convert leads identified with Sales Boomerang’s opportunity alerts by enabling lenders to automatically generate accurate TCA presentations that are highly relevant to consumers’ housing finance needs. “This special innovation with Sales Boomerang gives lenders a fully automated method of providing transparent lending options at the most influential time — well before typical point-of-sale interactions occur. This level of transparency has revolutionized the rate quoting and pricing process allowing borrowers to make faster, more informed mortgage decisions and ultimately, increase production and pipeline conversion for lenders of any size. To date, Sales Boomerang alerts have enabled lenders to close more than $150 billion in additional loan volume that would have otherwise been overlooked and achieve customer retention rates that outperform industry norms by an average of 3-5X. Centennial Bank, a Home Bancshares (NASDAQ: HOMB) company, is a full-service financial institution with branches in Florida, Arkansas, Alabama and New York and $15 Billion in total assets.
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