SourceCode Communications Expands Digital Strategy Practice with Acquisition of Integrated Creative Agency Strike 2
Summary
This acquisition comes after more than a year of a strategic partnership, during which SourceCode Communications and Strike 2 collaborated on more than 10 accounts, including Workhuman, pioneers of the human workplace. “We’ve already worked together on a number of projects and while we couldn’t be more excited about the breadth of expertise and experience Strike 2 brings to our team, what excites us even more is that we’ve found a thoughtful, strategic, and creative partner who is also aligned on our mission and values as we work to accelerate our vision.” Strike 2 was founded in October 2019 by advertising agency executives Jason Weinberger and Matt Kaminsky. Weinberger and Kaminsky’s additions also bolsters SourceCode’s executive bench to a team of 11, and follows the recent promotion of Kristen Stippich to the agency’s first EVP and head of client services, and creation of a new role, VP of Special Projects, held by former consumer practice lead, Nicole Pfeifer. What really differentiates SourceCode is the company’s relentless pursuit to uncover and shine a light on meaningful stories that make people think and feel, and we’re proud to have been named a best-in-class agency for our ability to do so. Unlike traditional creative agencies that rely on outdated processes, unnecessary layers, and unneeded overhead, Strike 2 provides clients with a clear path to ROI, a dedication to their business, and an obsession with effectiveness.